The different teams will have to manage a company of the dairy sector that allows users to make different management decisions in different key areas of business management. Furthermore, they must be attentive to the evolution of the environment, as it can significantly influence the evolution of the business.
The dairy sector is a mature sector that over the years has had to adapt to social changes, offering new varieties, packaging and innovations to improve the final product. It is a very competitive sector with low margins and in which new products are demanded that satisfy the needs of new market segments.
Students must manage the parameters of the different management areas:
To manage the company, decisions must be made in different decision areas as shown below: